The Matrix opening scene analysis

Editing

In the extract Trinity fights two units of policemen. During this fight scene an editing technique called bullet time is used. The example for this is when Trinity jumps up to kick the first policeman. This technique is used to extenuate the almost superhuman powers Trinity uses. Also it could be used as it shows the skill she has in this fighting technique.  

A second example of editing is the enhanced diegetic sound. The example is, the enhanced spot sound of a gunshot. These gunshot spot sounds are enhanced to increase the suspense and jeopardy as it puts Trinity in increasing amounts of danger.   

Soundtrack

The soundtrack for this extract includes eerie music. The example is the first time we see the policemen. This eerie music could have been included as it creates tension that is finally released when the police kick down the door. The music swells and creates tension using the high pitch of a violin.   

A second technique used in the soundtrack is dialogue. The example I have chosen takes place between one of the agents and a police officer, this is: “No lieutenant, your men are already dead.” This quote provides a hint that Trinity is a deadly enemy and could be used to showcase the agent’s superhuman knowledge.   

Mise-en-sen

The setting for this opening seems to be an old, neglected hotel in a dirty, low lit alleyway. This setting creates a sense of unease as it seems to be very dangerous. The low lighting creates suspense for the audience as they can only see what the police shine their torches on.  

The costume for the agents that step out of the car includes a standard suit and tie with black sun glasses. This costume makes them all look the same and very generic. This therefore dehumanizes the agents but also this gives the sense that they are spies and are very mysterious.

Camera work

The camera work included a low angle shot of the main agent. This shot gives a very menacing view of the agents. It also shows the agents as very calm and collected thinking about the prospect of fighting trinity. 122

   

The treatment for Cover Up

The treatment for Coverup

Alex: Actor

Richie: Actor/ camera man 

Amin: Actor/ editor

The topline:
An underpaid police chief does a deal with the mafia, he then goes back on that deal and they kidnap his family the rest of the movie is spent trying to find them.   

An underpaid police chief is approached by the mafia with a proposition. They can give the precinct extra funding if the police chief looks the other way when the mafia commits a crime. The chief replies yes with every one's best interest in mind but feels like he has tarnished his dignity. It then cuts to a few years later and the chief is having his first child, he is in ecstasy until a few days later he has to look away from an armed robbery that injured a mother and her child. The police chief decides he has had enough and he arrests the culprits. that night his wife and child are gone the final shot being of him reading a note saying "You took some of ours, now we have taken yours. release our men or you will never see them again."

The big questions being:
What will the police chief do? Go to his team and explain everything or try and pull it off by himself. The second one being will he ever see his wife and child again. 

the second final advertisement

Art of the title, Sherlock Holmes

Research, Art of The Title 

Sherlock Holmes Title Sequence

I have watched the title sequence of the 2009 film Sherlock Holmes this title sequence: introduced the characters, showed snippets of the story line and finally set the time for the film.

The title sequence introduced the characters in the way most T.V. series do which is doing a freeze frame featuring the character, creating a close up and displaying the name of them. This could have been done to make the opening stand out from the others and to shorten it.

The title sequence also shows quite a few scenes from in the film compared to the opening of the 2009 film cloudy with a chance of meatballs which shows almost none. This could have been done to familiarise the audience with the film.

The format of the notebook could have been chosen to familiarise the audience with the time period of the film (the steampunk Era). This is done by having the close ups edited to make it look like they are notes in a notebook. This is effective as in the Victorian Era there were many people conducting experiments to further the knowledge of the germ disease theory

The title sequence also familiarises the audience with the soundtrack used. This soundtrack was an excellent example of the type of music of the steampunk era. The music had very strong percussion that was very punchy. The soundtrack also had strings as the top layer (violin) however the violinist was plucking the strings creating a strange/uneasy ambience which was very accurate as in the time period the trade of the freak show was very popular.   

The title sequence also uses comedy such as the scene in which Holmes throws the small hammer at the large man without him flinching.

1 and 3 question answers

Sorry about the numbering, word would not let me put 1 and then 3.

1.       In this extract, the main protagonists are shown to be antiheroes as they have heroic qualities such as: physically attractive, able-bodied and young. However, the reason they are antiheroes is heroes usually fight for justice and stick to their morals, whereas the protagonists of this extract are thieves that are robbing someone. The villainous antagonist is portrayed by one of the team members he is: less physically attractive, and physically dominant than the others and has no morals. While the protagonists don’t have good morals they do have morals and are loyal to their team. This makes the viewer see the antiheroes as the protagonists.   

2.       The stereotypes presented in this film are nationality, age, and the big city. The stereotype of nationality is very heavily used in this extract as the local Italians are presented as lazy and not doing their job. The reason this is used is to make the protagonists which are a mix of American and British seem much more focused and alert as they are all shown to have a designated job.

The stereotype of age is shown between the team leader a man under thirty and another one of his colleagues who is much older however the age difference is ignored when the team leader gives orders. Yet that is flipped as the older colleague is portrayed as a father figure to the team leader. This is shown when he heavily congratulates him for the robbery that they had just pulled off.  

The stereotype of the big city is presented by Venice. This flouts the stereotype of the big city as Venice is filled with very old buildings and water canals. While it does conform to the stereotype as it has many people it is shown to have very old and water stained buildings, therefore, showing it is not at all modern, one of the stereotypes of the big city.   

 

my final ad draft

Points on the advertisement

Good points

1. Direction of format follows the direction of which the eye sees 
2. good use of natural light 
3. Good text font used

Points of improvement

1.  should be able to see the target audience's face
2. should be moving in the direction of movement.
3. Has the Fuzel logo.